Restaurant Promotions-White Sale!

Chefs Playing in Snow Courtesy of Wall Street Journal

Chefs Playing in Snow near Polish restaurant Courtesy of Wall Street Journal

The worst, most depressing time to own a restaurant is right after the holidays when many among us can best be described as “stuffed.” We’ve eaten too much, drunk too liberally. The idea of going out to a restaurant is not hugely appealing.

So it’s ‘thinking’ time…

A restaurateur we know offered the equivalent of a white sale: everything white on the menu went on sale. This included New England clam chowder, potato soup, gnocchi, white fishes with white sauces, rice pudding, vanilla ice cream, etc. You get the idea.

Riskier was the promotion for a snowy day: the deal was for guests to make a reservation for a certain date. If it snowed on that day, everyone could eat free.  The joint was filled to capacity and No, it didn’t snow. (A quick check with the weather man revealed it (almost) never snowed on that specific day.)

Ho! Ho! Yo!!!





4 thoughts on “Restaurant Promotions-White Sale!

  1. I do agree with all of the ideas you’ve offered on your post. They’re very convincing and can definitely work. Nonetheless, the posts are very short for starters. May you please prolong them a bit from next time? Thanks for the post.

  2. Good article and right to the point. I am not sure if this is in fact the best place to ask but do you people have any ideea where to employ some professional writers? Thanks in advance :)

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