Whatever you say (or write) some will agree and others will think you a fool or mark you down as a bitter enemy. For example if a company offered FREE BEER, some would shout Hurrah! But… Competitors would sue, claiming free beer to be an unfair trade practice. Consumer advocates would mutter darkly, suggesting the beer is contaminated. Organizations would spring up enrolling Mothers Opposed to Beer Society (MOBS).
Everything is controversial.
When a Senator became gravely ill, a resolution was proposed wishing him a speedy recovery. The anticipated vote was 51:49. The proposal was tabled.
Could this be true?